Revolutionising how you talk
I teamed up to with Leeds-based company, Jublo, to bring excitement to an otherwise lacklustre industry of translation and localisation.
A new approach
connect better with customers
The client was looking for a overall brand update which included a refresh of their website, but during the initial stages I proposed to reposition the entire sites content strategy to be more sales orientated, in comparison to the previous post-customer focused structure.
A new home for Jublo
Less is best
One of the biggest challenges was that Jublo does way more than can be covered in one go.
An new focus on a stronger customer on-boarding experience was needed, to elevate the different services of the company more effectively, better presenting Jublo as a development lead business that also provides localisation services.
Who are Jublo
Masters of all
Key aspects of the business were previously absent on the site, with their side-project applications and development documents being the focus.
A new strategy was designed to help shift-focus away from their smaller services and push their more large scale work and services to the forefront, aligning better with the businesses goals.
Making the most
of a new home
For the new home page we played around with a long-form, verbose version but the end result was a more minimal approach that got straight to the point.
Brand Expanding
Elevating the design language
Making lots of cool additions for the site to really make the site pop and more personal for the brand. Also, elevating for the first time the key services that come with translation and localisation.
Mobile Friendly
To retain creative integrity across devices, we also designed the experience specifically for mobile. Smooth interactions and animations from the desktop continue to interact with the user through scrolling and swiping on the phone.
